Wildcats at New Wilkinsons Launch

posted on 12 July 2011

Shoppers were out in force on Thursday 7th July to see the Wilkinson store, situated on Kirkgate, Wakefield, unveil its new look following a refreshing makeover.

Crowds gathered outside the home and garden retailer, eager to catch a glimpse of the Wakefield Wildcats’ mascot, Daddy Cool, and The Right Worshipful the Mayor of the City of Wakefield Metropolitan District, Councillor Ros Lund, cut the ceremonial ribbon alongside Wilkinsons’ head of buying, Frankie Adams and store manager, Andy Shearwood.

Once the doors were open, delicious cupcakes were offered to customers as they browsed around the store, and to mark the official re-opening, and specifically that of the extensive new pet range, children from St Mary’s CofE Primary School brought along some fantastic posters of their pets and favourite animals to help brighten up the retailer even more. As a reward for all their hard work, store manager Andy, presented teacher, Sally McLay with Wilkinsons’ vouchers to spend on arts and crafts supplies for the school.

Long serving staff members, Tracey Simpson, Colleen Peacock, Vicky Ellis, Alison Lucas, Julie Mitchell and Cheryl Saynor, who have worked for the company for a combined total of nearly 120 years, were also recognised for their outstanding service to the company, with the presentation of a giant celebratory cupcake, which delighted the team.

As part of Wilkinsons’ commitment to the local community, store manager, Andy, presented The Right Worshipful the Mayor of the City of Wakefield Metropolitan District, Councillor Ros Lund with a cheque donation to the Mayor’s Charity Fund which supports the Pinderfields Children’s Burns Club, an organisation that helps young burns victims regain their confidence.

A second donation was made to the Wakefield Wildcats’ Community Trust which provides education, physical activity, and healthy lifestyle support for the children, young people and disadvantaged youth of Wakefield.

To raise money for Age UK, Wilkinsons’ charity of the year, staff members also hosted a raffle, with one lucky customer walking away with a jam packed hamper full of summer essentials, including a barbeque set.

Store manager, Andy commented: “Re-opening day has been a great success. The store now looks better than ever, especially with all the colourful posters from the children at St Mary’s Primary School on display.

“The feedback so far from customers has been fantastic, it feels like we have a brand new store!”

The Right Worshipful the Mayor of the City of Wakefield Metropolitan District, Councillor Ros Lund said: “It has been an absolute pleasure joining Wilkinsons today as the store unveiled its rebranded image, and I am extremely grateful for the donation to my chosen charity.

“It’s encouraging to see that Wilkinsons is actively helping local charities as customers like to see the businesses they use supporting the local community.”

Wilkinsons sells more than 25,000 product lines, including health and beauty, cleaning products, gardening equipment and homewares, and is one of the fastest growing retailers in the country, serving 178 million customers each year.

Still a family owned firm after 80 years of trading, Wilkinsons has 355 stores across the UK, selling over 25,000 product lines. Wilkinsons is committed to Britain’s high streets and is an active supporter of local charities, community groups and care organisations.

We were glad to be able to help in the re-opening of the store and would like to sincerely thank Wilkinson’s for their donation to our Community Trust.

This is Wakefield. Together We Are Stronger.

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