Iconic aftershave and deodorant brand, BRUT, are marking their second season as an Official Partner of Super League by donating £5,000 to one of the 14 First Utility Super League club community foundations, as part of their BRUT Fan of Pride campaign which launches in April.
Each Super League club is supporting BRUT Fan of Pride through a player ambassador – including Wakefield Wildcats’ Richard Mathers and Leeds Rhinos’ Jamie Jones-Buchanan – and the overall winner will win an invitation to the end of season Man of Steel Awards, their team’s signed shirt, match tickets and some fantastic BRUT product.
In their first season of Super League partnership in 2013, BRUT launched Fan of Pride, which celebrated those Super League fans that ‘Man Up’ for their team and sport. The inaugural winner was Warrington Wolves fan, and serving solider, Alan Boyle, and this year fans will be invited to nominate the club’s most loyal supporters to follow in his footsteps.
BRUT Fan of Pride ambassador, Jamie Jones-Buchanan, said: “As a one club man I truly understand the impact the fans have on the team. It’s great that BRUT are continuing to reward rugby league’s loyal supporters through Fan of Pride, as well offering the £5,000 prize for the winner’s club’s community foundation. Rugby league and its fans play an important part in communities across the country and as a trustee of the Leeds Rhinos Foundation I’m delighted to support BRUT Fan of Pride as an ambassador.”
In addition to Fan of Pride, the new season will see BRUT team up with Super League TV to bring fans the BRUT Try of the Month, available across its YouTube, Facebook and Twitter platforms.
BRUT’s commitment to a try-laden 2014 also extends to the title sponsorship of the Man of Steel BRUT Top Try Scorer, won last year by Wigan Warriors’ Josh Charnley.
Fans will also be able to win Super League tickets on a regular basis via the @BRUTforMen Twitter handle, and will also have the chance to ‘Man Up’ at the BRUT Fan Zone during the competition’s ‘Magic Weekend’ in May.
This is Wakefield. Together We Are Stronger.